Artificial intelligence is dominating the innovation narratives nowadays, and now there is a new European contender that is trying to rewrite the rules of web development thanks to it. Lovable, a Stockholm-based startup launched in 2023, has revealed a platform that transforms simple text instructions into fully functional websites in minutes. This tool promises to democratize web creation by eliminating the need for manual coding and allowing small teams to prototype and deploy applications with more speed and efficiency than ever.
From Prompt to Production in Seconds
Lovable’s core innovation lies in its AI-driven pipeline, which interprets a short user prompt, even shorter than 250 characters, and generates the entire codebase required for a modern website. Under the hood, the system constructs server-side logic using Node.js or Python frameworks, designs front-end templates with responsive layouts, and integrates data storage solutions, all without writing a single line of code. Users simply provide a brief description and, within seconds, Lovable returns a ready-to-run application. This could be the future for new online casinos websites, as it allows them to have a beta version their developers could test and change within minutes.
Thanks to the state-of-the-art language models in use, Lovable ensures that its output adheres to modern development best practices, including responsive design principles, SEO, and web accessibility guidelines. This approach allows even non-technical users to create usable prototypes quickly, but this product can be useful even for veteran developers: they can export the generated code and host it on their own infrastructure instead of continuing iterative development within Lovable’s environment.
The platform operates on a credit-based subscription model, with a standard plan priced at $25 per month, granting 250 credits. The new users have to take into account that each prompt will consume a variable number of credits depending on the complexity of the requested features. This tiered system allows users to scale usage according to project requirements without prohibitive upfront costs. Lovable dashboard displays credit usage metrics and estimated completion times in real time, making it easy to manage development budgets and timelines. Additionally, there is a free trial tier that gives new users 40 credits to explore basic functionality before committing.
Growth and Funding
A few months after its public launch back in November 2024, Lovable’s founder and CEO Anton Osika announced that the company had reached fifty million euros in annual revenue. This milestone showcased the level of attention it has reached among venture capital firms. Reports indicate that Lovable is close to a new funding round exceeding $150.000.000, valuing the company at nearly the two billion dollars.
According to reports, this infusion of capital will allow Lovable’s AI to scale infrastructure, expand its global engineering team, and accelerate the development of advanced features. Additionally, Lovable has recently introduced an AI agent capable of reading existing projects, debugging code, correcting errors, and performing routine maintenance tasks, streamlining the developer experience even more and reducing time-to-market for iterative improvements.